Paid Social Advertising
Social Media Ads That Reach People Before They Search
Search ads catch people who already know they want you. Paid social puts you in front of the ones who don't know you yet, with the right creative, the right audience, and ads that bring them back. We build and run all of it in-house, here in Mesa.
What Paid Social Actually Does For You
Search is demand you capture. Social is demand you create. We use it to fill the top of your funnel and follow up with the people who already showed interest.
Reach Before The Search
Most of your future customers aren't typing your service into Google today. Paid social gets your offer in front of them while they're scrolling, so you're already familiar when they do start looking.
Promotions That Move
Got a seasonal sale, a new location, an event, or a limited offer? Social is where a deal spreads fast and cheap, to a tightly targeted local or national audience.
Retargeting That Brings Them Back
People who visited your site and left are your warmest audience. We show them the right follow-up ad so they come back and finish what they started, instead of forgetting you.
Ads That Stop The Thumb
On social, the ad has to stop the thumb first and sell second. We build images and short video made to hold attention, not recycled banner ads that get ignored.
Measured Against Real Money
We set up conversion and call tracking on every campaign, so you see leads and sales, not likes and reach. Vanity metrics don't pay your bills.
Where The Platform Specifics Live
Each network has its own strengths, audiences, and ad formats. This page is the overview. The platform pages go deep on how we run each one.
Meta Ads (Facebook & Instagram)
The widest reach and the strongest targeting and retargeting toolkit. Best for local awareness, lead forms, and bringing site visitors back. See our Meta Ads page for the full approach.
TikTok Ads
Short-form video that puts your brand in front of a huge, fast-moving audience. Built for creative that feels native, not like an ad. See our TikTok Ads page for how we make it work.
LinkedIn Ads
The one place you can target by job title, company, and industry. Best for B2B, hiring, and high-value services. See our LinkedIn Ads page for the B2B playbook.
One Funnel, Not Silos
We plan these together so awareness on one platform feeds retargeting on another, and the same tracking ties it all back to revenue.
How We Run It, In-House And Honest
No outsourcing, no contracts, no mystery. The person building your ads is the same person you work with directly, start to finish.
Free Account Audit First
If you're already running social ads, we'll dig through the account and show you where the budget is leaking before you spend another dollar with us.
Tracking Set Up Right
Pixels, conversion events, and call tracking installed and tested, so attribution is clean and the numbers you see are real.
Built And Managed Here
Strategy, audiences, creative direction, and daily management all happen in our Mesa office. We've done the work ourselves since 2009.
Reporting In Plain English
Your monthly recap reads like a note from someone who runs the account, because it is one. Leads, spend, and the calls we made on your budget, laid out so you can follow it.
Month To Month
Nothing binds you past the current month. Do well by you in this one and we keep going. Fall short and you can walk, no penalty.
Common Questions
Good To Know
How Is Paid Social Different From Google Ads?
Google Ads catch people who are already searching for what you sell, so it's demand you capture. Paid social reaches people before they search, based on who they are and what they're interested in, so it's demand you create. Most businesses do best running both: social fills the top of the funnel and search closes it. We run both in-house and tie them to the same tracking.
Which Platform Should My Business Be On?
Depends who you're trying to reach. Local consumer businesses usually start with Meta for its reach and retargeting. B2B and high-value services lean toward LinkedIn for its job-title targeting. Brands that can produce short video often do well on TikTok. Rather than scatter your budget across all of them at once, we'll point you at the one that works hardest for your customer.
How Much Should I Budget For Social Ads?
Enough to gather real data without wasting money learning. For most small to midsize businesses that means a few hundred to a couple thousand dollars a month in ad spend, plus our management. We'd rather start lean, prove it works, and scale than have you overspend on day one. We'll recommend a number based on your goals and market.
Do You Make The Ad Creative Or Do I Have To?
We handle creative direction and build the images and short video that go in your ads. If you have brand assets, product photos, or footage, we'll use them. If you don't, we'll work with what makes sense for your budget. On social the creative is most of the battle, so we don't treat it as an afterthought.
What Clients Say
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Ready To Grow?
Tell us what you're after and we'll give it to you straight: what it takes, what it costs, no hard sell. Everything is month to month, so you're never locked in.