Web Design & SEO Blog
Straight answers on what actually gets sites ranking and phones ringing. No jargon, no fluff. If there's something you want our honest take on, just ask.
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301 Vs 410 Vs 404: Handling Old URLs After A Migration
Use 301 redirects for relevant replacements, 404 or 410 for content that is truly gone, and avoid turning an old-URL cleanup into a soft-404 problem.
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GA4 Vs Google Search Console: Why Your Click And Session Numbers Never Match
GA4 sessions and Search Console clicks measure different actions. Learn why the numbers differ and how to use both reports after a launch.
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Redesign Vs Iteration: What Determines Whether Rankings Survive A Rebuild
Learn what protects rankings during a website redesign: redirects, content, internal links, technical checks, and when iteration is the safer option.
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City Page SEO: Thin Content, Duplicate Content, And What Makes A Location Page Unique
Learn what makes a city page useful, how duplicate content differs from doorway abuse, and which local details make a location page worth keeping.
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Understanding Core Web Vitals Vs Your Actual Site Speed: Why PageSpeed Insights Will Confuse You
A PageSpeed Insights score is not your actual site speed. Learn how lab and field data differ, which Core Web Vitals matter, and what to fix first.
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AI Says Directories Are Bad Links For SEO? Understanding The Difference Between Organic And Local Ranking Factors
Chatbots say directory links are low quality. That grades every listing on link equity, and misses what a listing does for maps and for AI answers.
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What To Trust AI With In Your Marketing (And What'll Burn You)
Which marketing tasks can you safely hand AI, and which go sideways without your business context? Real cases, real penalties, and the line we draw.
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5 Common Vibe Coding Mistakes AI Is Making (Updated Monthly)
The five things AI keeps getting wrong when it writes code for a live site, what each one costs, and what we do about it. Re-checked every month.
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3 Types Of WordPress Plugins That Can Hurt Your SEO
Josh Jacoby explains how 3 types of WordPress Plugins can hurt your SEO and how to use them properly.
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Exact Match Domain Penalty: What It Taught Us
The stated target of the penalty was exact match domains, particularly websites created for the purpose of targeting specific keywords.
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